Spinz Deo

Spinz Deo

Why this was done

In a crowded FMCG space, the challenge was to make a deodorant brand visually distinct. I focused on bold, memorable visuals and clear positioning to stand out on shelves and in ads. The project combined branding, packaging, and communication design. The result was a sharper identity that felt more noticeable and engaging.

What was done

something that could be easily injection moulded stand out and be minimal

TIME TO SHIP

2 Months

December - November 2023

TIME TO SHIP

2 Months

December - November 2023

VWO’s interface had become cluttered and inconsistent over time, making it harder for users to navigate and trust the product. I led a visual and UX reskin grounded in modern SaaS patterns, simplifying layouts,

The redesign touched nearly every layer of the product experience. This included a redesigned visual system, updated colors and typography, improved layout consistency, refined interaction patterns, and a more unified voice and tone across the platform. The goal was to make VWO feel simpler, more modern, and easier to use at scale.